Lavish, layered, Bedouin-inspired. Step through time to another realm, through a concealed door in Alaya’s underground. The opulent boutique lounge blends Bedouin nostalgia with nightlife energy. Richly decorated with textures and colors, LY-LA embraces the worldly character of the region.

Core to the concept of Alaya is the carefully curated musical identity. The brand explores an eclectic unity of afro, melodic and organic house music whilst embracing the sounds of Middle Eastern instruments..